Case studies.

Deposits, conversions and cost per action by market and traffic source, with the strategy behind each campaign. Client and operator names stay private.

iGaming · Sportsbook · Brazil

264 Deposits at a $22.80 Cost per Deposit: Direct Click Sportsbook Acquisition in Brazil

Four Direct Click campaigns for a sportsbook operator in Brazil, each measured on cost per deposit as well as cost per conversion: 641 conversions and 264 deposits from 395,807 clicks.

Strategy

Traffic ran as four separately tracked Direct Click campaigns: the core campaign, a dedicated iOS campaign, a whitelist (WL) campaign and a fourth campaign, New. Each one was compared on cost per conversion (CPA) and cost per deposit (CPD).

Traffic

Direct Click · iOS campaign · Whitelist campaign · Deposit tracking

iGamingBrazilDirect ClickDeposit focus
Read the case study : 264 Deposits at a $22.80 Cost per Deposit: Direct Click Sportsbook Acquisition in Brazil

Results

264
Deposits
641
Conversions
$22.80
Cost per deposit, all four campaigns
$9.39
Cost per conversion, all four campaigns
iGaming · Casino · Philippines

4,241 First-Time Deposits in Five Months: Multi-Format iGaming Acquisition in the Philippines

A five-month, four-format acquisition campaign for an iGaming casino offer in the Philippines, built around first-time deposits rather than sign-ups alone.

Strategy

Instead of relying on one format, the campaign ran Native, Push, Popunder and Direct Click traffic side by side. Each source was evaluated continuously against the registration and first-time-deposit goals, which kept the campaign at scale while steering spend toward users with stronger conversion potential.

Traffic

Native · Push · Popunder · Direct Click

iGamingPhilippinesFTD focusMulti-format
Read the case study : 4,241 First-Time Deposits in Five Months: Multi-Format iGaming Acquisition in the Philippines

Results

10K+
Registrations
4,241
First-time deposits (FTDs)
5 months
Campaign period
E-Commerce

UAE Fashion Brand — European Scale-Up

A premium UAE-based fashion retailer needed a complete media buying overhaul to break into European markets profitably.

Strategy

Multi-channel programmatic + native buying with granular audience segmentation across 8 markets. Full creative refresh with performance-tested ad variants and dynamic retargeting sequences.

Traffic

Programmatic DSP · Premium Native · Social Retargeting

8 Markets90 DaysMobile-First
Read the case study : UAE Fashion Brand — European Scale-Up

Results

250%
ROI Increase in 90 days
−45%
Reduction in Cost Per Acquisition
3X
Revenue Growth vs Previous Quarter
Lead Generation

B2B Financial Services — Lead Generation

A fintech company needed qualified B2B leads at scale under strict compliance.

Strategy

Targeted native advertising on premium business publications, combined with programmatic prospecting and intent-based retargeting to re-engage warm prospects efficiently.

Traffic

Native Advertising · Business Publications · Programmatic B2B

B2BFintechEMEA
Read the case study : B2B Financial Services — Lead Generation

Results

1.2M
Targeted Impressions Delivered
+40%
Conversion Rate Improvement
−60%
Reduction in Cost Per Lead
SaaS

Global SaaS Market Expansion — 35 Countries

A SaaS company sought to expand from 3 markets to a global footprint while maintaining profitable user acquisition economics and consistent brand performance.

Strategy

Country-specific programmatic buying with localized creatives, sequential messaging, and aggressive ROAS-optimized bidding across 35 markets simultaneously.

Traffic

Global Programmatic DSPs · Display Networks · Push · Native

35 CountriesSaaSEnterprise
Read the case study : Global SaaS Market Expansion — 35 Countries

Results

4X
Qualified Lead Volume Increase
220%
Return on Ad Spend (ROAS)
35
Countries Successfully Reached

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